Are your pitches falling flat? Do you struggle to know what is truly story-worthy to journalists? Join seasoned journalist Hallie Peilet Young for a talk that will leave you feeling more confident in how to create a compelling pitch journalists can’t turn down. You’ll get game-changing perspective on enhancing your media outreach efforts, tailored precisely to your challenges. Learn the common stumbling blocks that hinder PR success to and actionable solutions that provide a roadmap for crafting compelling narratives that resonate with journalists and the public. Hallie will share the secrets to crafting newsworthy stories, establishing authentic relationships with media outlets, and delivering pitches that can’t be ignored. Whether you’re seeking broader media coverage or aiming to make your brand stand out, you’ll leave with the tools to transform your approach and secure the attention your stories deserve.
You’ll learn how to:
- Identify what is story-worthy and how to recognize and create compelling, newsworthy pitches, helping you stand out in a competitive media landscape
- Craft persuasive media pitches and establish lasting relationships with media outlets, making your stories irresistible to journalists
- Measure the success of your media outreach efforts and adapt your PR strategies based on feedback and results, including how to assess the impact of your pitches and stories and making necessary adjustments for improved coverage and brand visibility
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